Enhancing Your Beauty with Sephora: The Ultimate Destination for Beauty Enthusiasts.

The Sephora story began in France in 1970 when Dominique Mandonnaud founded the first store in Limoges. Initially, the store was named “Shop 8” as it was located at 8 Rue de Four, but in 1979, Dominique rebranded it as Sephora. The name “Sephora” has its roots in Greek mythology, inspired by the Greek name for beauty and perfection. The store’s mission was to provide a unique retail concept that combines well-being, innovation, and exceptional customer service, catering to customers who sought to explore beauty in an experiential and personalized way.

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